Simple Tip to Keep in Mind When Painting Art

By survey, the most acceptable format for licensed artwork is a ratio of 3:4 in overall rectangular dimensions. That means working on a flat surface (canvas, board, paper) that is 9″ x 12″ or 18″ x 24″ or some other multiple of the basic 3:4 ratio.

Yes, collector plates are round and there are lots of tall, skinny prints on the market. But most round uses of art (plates, coasters, and the like) are cropped out of square or rectangular pieces of art. And for every set of tall, skinny prints there are 50 sets of prints in standard dimensions. Remember that if you paint it round or in some specialized shape, you’re limiting the uses of the art and also limiting the possibility of licensing your art.

Very often, other ratios will work for art that you’re creating for license. You might want to try the standard card formats of 5:7 or 4:5 but they can be more difficult for creative directors and graphic designers to work with, tougher to crop correctly and less flexible overall.

Paint your image in the 3:4 standard format and it can cropped for a very wide variety of specific uses. Paint in the round or in odd shapes and there’s no way your art can be expanded by the licensee to fit other uses. You can pretty much assume that using a standard 3:4 ratio will increase your chances of licensing art by a factor of 10.

One artist that I know uses a very clever trick when she paints her horizontal rectangles in standard dimensions of 3:4. Here’s what she does. First she outlines the overall borders in which she’ll paint. She does this with a T-square, straight edge and fine pencil, making sure her lines are straight and her corners exact.

Then she uses those tools to draw in two other shapes that might be important to an art director, using mats that she’s created for just this purpose. These will enable the graphic design people at her licensees to crop each of her images from a horizontal rectangle to a vertical rectangle, a square or even a circle. This gives her licensees maximum flexibility in cropping her artwork.

You can do the same thing yourself if you wish, but it isn’t essential. Just make sure that your artwork is composed in a standard format and you’ll have greatly increased your chances of having your art licensed.

Lance J. Klass is the President of Porterfield’s Fine Art Licensing, and has over 25 years’ experience in licensing artwork to companies that rely upon fine commercial artwork to create products that will sell well at retail, here and abroad.

Art Prints Buying Guide

The fastest way to bring beauty and style to a
room is to put up prints of beautiful paintings. Here’s what you
should consider:

Painting Prints Price Range:

to pay somewhere in the neighborhood of $50-$500 for an unframed
print–anything less than $50 is likely a poster. You should
expect to pay a similar amount to have the print framed–note that many
prints are designed to be exhibited without frames.

art prints were sold online, the only way to get them was through
galleries or museum shops, which had to charge a large markup.
Nowadays, art prints rarely cost more than a few hundred dollars, and
it is possible to find good-quality prints for under $100. Still,
those lower prices generally come on prints that have been put on
sale. Expect to pay more for perennial favorites like Van Gogh’s
“Starry Night”.


is at least one print of every painting or photograph on display in a
museum anywhere. Thanks to the internet, you can find the right
art print among the tens of thousands in existence and have it sent to
you, regardless of where the original is located. Since websites
will let you browse thumbnail images of the artwork, it’s easy to find
a particular piece even if all you know about it is the name of the
artist or even just the time period in which it was created.

Painting Print Media

Prints are available in a variety of print stocks.

Prints vs. Original Paintings

all you’re interested in is a picture to decorate your wall, rather
than in collecting, prints are a better value than original
paintings. Here’s why:

* Expense.
Creating an original work of art generally takes weeks. If you
had to employ someone for several weeks or several months, how much do
you think it would cost at even a modest salary? That’s why
original artwork generally costs at least thousands of dollars.
In order to have a real chance of your work of art having investment
value, you need to buy the work of an artist who is moving up in the
art market.

* Questionable
investment value. Original artwork only has investment value if
the price goes up eventually. Very often, the price does
not. In short, if you’re interested in investing, buy
stocks–it’s a safer bet. Only buy art because *you* value it.

* Knowledge.
You need to be very knowledgeable about what you are doing. Make
no mistake: there’s plenty of fraud in this business. There is
also plenty of wishful thinking on the part of art dealers when it
comes to a work’s long-term market prospects

to make your home more beautiful with prints of great paintings?
You’re already in the right place: the internet has numerous websites
offering an unbelievable array of art prints. Start looking now.

Oil Paint Art Supplies

In the world of painting and other arts forms, oil paints are quite popular. They give the painter enough time to work around a thought or idea, even after they are used on canvas or board.

Usually, oil paint is available in tubes. It is advisable to buy good quality primary and secondary colors, than to spend money on cheap paints. Oil paints are also available in pans or bars.

Thinners or solvents, such as turpentine, are generally used to dilute oil paint and for cleaning the brushes and palette. The addition of white or mineral spirits to oil paints makes it watery. It is recommended to use low-odor solvents in a well-ventilated room.

Mediums are materials that are used to dilute color, increase transparency and gloss and reduce drying time. Readymade mediums are available, off the shelf. The various forms of linseed oil can be used for this purpose. It is important to keep in mind the constituency of the paint before adding thinners or there may be insufficient oil left for binding.

It is recommended to use stiff hog-hair brushes when using thick oil paint. It is ideal to invest in good quality brushes, as they last longer than the cheap ones. Soft sable brushes or even synthetic alternatives are effective when it is important that the brush marks are not seen. It is advisable to try out different types of head shapes and lengths of handles, before choosing the appropriate brush.

It is essential to treat canvas and boards with primers, before using oil paints on them. Acrylic primers are favored in the business, as they dry fast and do not require any sizing underneath.

It is advisable to invest in good quality art supplies as they serve the artist better in the long run.

Getting A Good Price On Canvas Art

If you are looking around for framed wall art, it can be hard to know if you are paying too much. The price of contemporary wall art in particular can be quite high and some people are shocked at the prices they are shown in galleries and studios for canvas paintings.

When looking for paintings for sale art websites can be some of the best sources for wall art décor that are beautiful and high in quality. You have the advantage of looking at many different modern wall art styles, and you can find canvas wall art that match your taste and your budget. Nowadays most popular style to look for is abstract wall art, Asian wall art, kitchen wall decor and kitchen wall art.

How can a website offer such good prices on wall art? It may be hard to understand, especially since canvas art in particular can be quite expensive. cheap wall art can only be found on sale when particular modern wall décor, is no longer popular in traditional galleries. Internet based galleries who sell oil painting art do not have many of the same expenses that a traditional gallery setting can have. Even latest modern art, framed art or stretched canvas costs less when buying online. Think about the costs that a regular gallery can have.

In order to promote artists and their wall art set or canvas art set, a gallery needs to advertise, host openings and work to promote the pieces they are selling. They also may have costs transporting large wall art from one location to another, pay staff in order to show people through the gallery and arrange for the sale of the modern art, as well as all of the regular, day-to-day expenses of keeping a building open and operational. An art website can offers canvas artwork, at much lower prices. Furthermore, some amazing, high quality home décor wall art simply never reach traditional galleries, because of costs involved. It is particularly true for abstract art. This type of oil painting is most popular one.

A website can be a great place to look for canvas painting and Asian home décor. contemporary wall décor is some of the most durable and damage resistant of any being created, so shipping them is easy and straightforward. An art website often has a much wider range of oil painting art that you can select from, whereas a gallery is limited by the artists that they choose to exhibit their oil paintings art. Many galleries will actually focus on one artist or a style of art, such as abstract art paintings or contemporary art canvas, and this limits the selection of oil paintings for sale they are able to offer.

If you want oil painting on canvas, you should check a website before you begin to look in galleries. This is because you can often find a lot of information on individual styles of canvas oil paintings and see examples of those styles. There is no pressure and you can search for discount oil paintings in a comfortable and convenient setting-your home. As well, by looking at original canvas art in the room you will put the art in, you can have a better chance of finding contemporary canvas art that work well with your decor, instead of running the risk that a piece will look out of place.

If you are a commercial buyer, a website also allows you to purchase a larger number of home wall decor than a gallery might be able to. Because they have a wider selection available, you are able to buy pieces that work as part of a set that you place in various offices or branches.